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Design Expo 2014: Google Hangout - The Business Model Behind the Bright Idea

2014-06-09 · Online · By Webmaster Business Fights Poverty

A creative revolution was underway around the design of products and services that transform the lives of poor people. But without a clear business model, the bright ideas behind new products and services were unlikely to reach the scale and sustainability needed. In the first Google Hangout of the 2014 Design Expo, we discussed…

A creative revolution was underway around the design of products and services that transform the lives of poor people. But without a clear business model, the bright ideas behind new products and services were unlikely to reach the scale and sustainability needed.

In the first Google Hangout of the 2014 Design Expo, we discussed the importance of business models with Mal Warwick, Author, The Business Solution to Poverty, and Erik Simanis, Managing Director, Market Creation Strategies, Cornell University. The session started at 4.30 UK time.

Moderator: Zahid Torres-Rahman, Business Fights Poverty.

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