Professor Robert G. Eccles is Visiting Professor of Management Practice at University of Oxford’s Said Business School. He was previously a tenured Professor and Professor of Management Practice at Harvard Business School. Bob is the award-winning author of a dozen books, including seminal works on integrated reporting, sustainability, and the role of business in society.
“Companies are now expected to be able to explain how sustainability is contributing to long term financial performance,” Professor Bob tells us.
WHY THESE ‘HOW TO VIDEOS’ ARE IMPORTANT
In these videos you will learn the importance for companies of publishing a robust statement of purpose, the steps a company can take in order to achieve this, and why boards of directors must take it seriously.
WHAT IT COVERS