VIDEO: How Can Companies Develop Qualitative Methods to Measure Social Impact

How To Video with Dr Haley Beer, Assistant Professor of Performance and Responsibility, Warwick Business School, University of Warwick

Members of the Business Fights Poverty share their insights through a series of “how-to” videos on the themes of Business Fights Poverty NYC Online 2020. Dr Haley Beer, Assistant Professor of Performance and Responsibility, Warwick Business School, looks at how companies develop qualitative methods to measure social impact

Dr Haley Beer is Assistant Professor of Performance and Responsibility at Warwick Business School, University of Warwick. Also, she is the Lead of Social Impact Evaluation of Coventry City of Culture 2021. Previously, Dr Haley was Head of Research and Development at the Centre for Citizenship, Enterprise and Governance.



The aim of this session is to help business professionals understand what are the challenges and trends in developing qualitative methods for measuring social impact; what are the key points that practitioners within businesses should be aware of; and what are examples of initiatives going in the right direction.


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Practical resources to understand, create, and measure impact:

Editor’s Note:

This How-To Video is part of Business Fights Poverty NYC Online 2020, a one-week, online conference (21 to 25 September) that builds on our recent online conference Business Fights Poverty Online 2020 (13 to 17 July) to drive forward connection, conversations and collaboration around how we rebuild better – how together we create an equitable and resilient world. The week consists of inspiring and engaging content, live events, peer networking and community-led learning. The week also builds on our Business and COVID-19 Response with Harvard Kennedy School Corporate Responsibility Initiative, and supported by DFID and a number of our corporate partners.

Each day, we will focus on a specific theme: Imagining the Future We Want (Monday); Creating an Equitable World (Tuesday); Helping People Survive and Thrive (Wednesday); Building Resilient Livelihoods (Thursday); Shaping System-Level Partnerships (Friday).

If you were unable to join these sessions you can access all of the recordings and summaries with a Digital Pass. You can watch the opening sessions and musical performances via the links on the event page.

Academic research:

  • Beer, H. A., & Micheli, P. (2017). How performance measurement influences stakeholders in not-for-profit organizations. International Journal of Operations & Production Management.
  • Beer, H. A., & Micheli, P. (2018). Advancing performance measurement theory by focusing on subjects: Lessons from the measurement of social value. International Journal of Management Reviews, 20(3), 755-771.
  • Prasad, A., & Prasad, P. (2002). The coming of age of interpretive organizational research. Organizational Research Methods, 5(1), 4-11.

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