There are an estimated 2.7 billion people who live on less than $2.50 a day (Ref. UNDP, 2014) and 6 billion people live on under $8 a day. This is half the world’s population, but due to their low-income levels they are often overlooked in terms of products, services, and support from business and investors.
This podcast gives you a starter guide on how to address the needs of those that are underserved, also known as inclusive business. Informed by a new study: Leveraging Inclusive Business Models to Support the Base of the Pyramid during COVID-19, Kathy and Alexis provide insight into why businesses and investors should be developing inclusive business models, and provide real-world examples. They also share some new areas they will be focusing on to advance inclusion: Advancing digital solutions in health, developing inclusive supply chains, and engaging more diverse groups.
Listen to find out more.
Kathy and Alexis work for the International Finance Corporation (IFC) – which is a part of the World Bank Group.
Links:
Leveraging Inclusive Business Models to Support the Base of the Pyramid during COVID-19: www.ifc.org/wps/wcm/connect/pub…mid+during+covid-19
