How can we embed purpose authentically into business?

challenge description

The challenge

Talk of “purpose”, “sustainability” and business as “a force for good” – it is for real or just rhetoric? The common ground between those who believe in the impact of purposeful business and those who question it, is a desire for authenticity; the recognition that we need to move beyond the rhetoric of purpose towards embedding it meaningfully and consistently across businesses. We need an honest discussion about how this can be done, recognising where progress is being made and where actions are falling short. This Challenge will explore how we embed purpose authentically within business.

The output

Practical guidance and insights on how business can embed purpose authentically into business.

The timeframe

3 months, ending November 2019.

We are a global community of people and organisations passionate about building an equitable and resilient future. We believe in the power of business to help improve the lives, livelihoods and learning opportunities of the most vulnerable people and communities. By curating purposeful collaboration, we help companies and their partners access the insights and relationships they need to unlock new opportunities for business and social impact. With our world more interconnected than ever, driving system-level change for a better future will require us to unite across traditional divides and come together in fresh and creative ways. Join us. We are Business Fights Poverty.