supporters

  • UK Department for International Development

challenge description

The challenge

Bribery and corruption are major barriers to global trade and investment. The UK Government's Business Integrity Initiative (BII) aims to build a successful British business presence in frontier markets while promoting high standards of integrity and ethical behavior in line with the 2010 UK Bribery Act. Initial research among UK businesses, in particular small and medium enterprises, suggests, on the one hand, a lack of awareness and understanding of the corruption risks associated with exporting to frontier markets and the requirements of the UK Bribery Act and, on the other, the potential business benefits that can arise from doing business responsibly.

This Challenge, with support from the UK's Department for International Development, aims to identify the best way to articulate and communicate the benefits of doing business with integrity to SMEs exporting to frontier markets, with a focus on eradicating bribery and corruption.

The output

The Challenge aims to develop a communications strategy, messaging and materials, including case studies and opinion articles, to help reinforce the value of doing business with integrity as a long-term driver of commercial success in the minds of SME exporters, rather than simply a compliance requirement, and over the long-term to drive behaviour change.

The timeframe

5 months, ending September 2018.